Winners and losers: How COVID-19 is affecting search behavior — Stuck at home and in need of more random information to consume? We’ve seen some interesting traffic numbers across our various client sectors, but rather than assemble my own blog post, I’ll be lazy and share the impacts of the Coronavirus on search from George Nguyen’s perspective on SearchEngineLand.
Google Trends is Useful During Coronavirus — Use Google Trends to your advantage during the Coronavirus pandemic! This article shows you how you can find and use various trending searches and leverage them for your business, clients, and content.
Google Offers Free Google Ads Credits for Small Businesses — Google is providing several million dollars in free ad credits for small businesses that had an active AdWords account during the last year. If you’ve had an active AdWords account and want some free advertising, go get you some!
Google is Asked About Advance Warning of Penalties — Ever wonder why Google does not send warnings in Search Console before placing a link-based penalty on a website? Google’s John Mueller provides an explanation. In short, you shouldn’t expect to see any kind of communication from Google before a link-based penalty is placed on your website.